ouou
Straight outta Narita
Posts: 6
CIR Experience: 2nd year
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Post by ouou on Aug 11, 2020 10:29:33 GMT 9
Hi all!
I am a second-year JET running the English SNS tourism accounts for a very small town in the inaka. With the rona, all events this year have been cancelled, so I've been leaning hard into posting about our tourist sites, town history, local businesses, etc.
I am the first CIR here for a longtime and have been given free reign over what I post ; however, I feel like I'm very close to reaching the bottom of the barrel for content ideas. I don't want to annoy the audience I've built with repetitive, non-content content post, but I need to post an article/video once a week.
Has anybody been in this situation before/ have any suggestions?
I've thought about rehashing old posts into different content forms (i.e. remaking article topics into video experiences), but beyond that I'm stumped.
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Post by Aya Raincoat on Aug 11, 2020 10:43:03 GMT 9
This isn't something I do, but I suppose one thing you could do is report local news? If you find something interesting has happened, you could translate the article and add some related info. This way you're sure not to repeat too much content!
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Post by 🎄🌰🌰Yoosting on an open 🔥🎄 on Aug 11, 2020 10:47:56 GMT 9
Does it specifically have to be aimed at tourism? Or do you also do content aimed at the local foreign community?
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ouou
Straight outta Narita
Posts: 6
CIR Experience: 2nd year
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Post by ouou on Aug 11, 2020 10:58:15 GMT 9
This isn't something I do, but I suppose one thing you could do is report local news? If you find something interesting has happened, you could translate the article and add some related info. This way you're sure not to repeat too much content! Awesome idea! I'll scour the monthly newsletter to see if there's anything good. |
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ouou
Straight outta Narita
Posts: 6
CIR Experience: 2nd year
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Post by ouou on Aug 11, 2020 11:00:32 GMT 9
Does it specifically have to be aimed at tourism? Or do you also do content aimed at the local foreign community? Specifically Tourism. The town has less than 6,000 inhabitants and maybe 15 of those people are foreigners. I've only managed to find 4 of them since I've been here  |
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Post by Aqua on Aug 11, 2020 11:25:36 GMT 9
I may be weird, but I'm really interested in insects and animals.I am in the process of trying to get my placement to let me have an SNS (it's going poorly because apparently they already have one that's written in English by a Japanese person - AKA Google translate).
Anyway, I suggested that I could take photos of specific insects which can be found here at different times of year and find information online about them and introduce them. And the people in charge seemed pretty excited by it. Maybe something like that could fill out your post repertoire? - Or birds or something. A lot of people like bird watching.
Maybe you could ask about introducing day trips from your town? Like sell it as "You can stay in *tiny town* and enjoy the charms of inaka life while also being able to go and see places like ______" - anywhere within about a 2-3 hour drive would probably be fair game in that case.
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Post by Leita on Aug 11, 2020 12:03:44 GMT 9
Hi, I'm in a similar position. I'm the first CIR in my small city, and I run English SNS for tourism related purposes. It is hard with corona :( I agree with Aqua 's ideas! I also post a lot on local nature and I also post about nearby cities/towns as well. I think things with local life/events in your area can be interesting towards potential future tourists as well. Or since you're in the inaka, you could try doing PR for inaka-specific experiences in your placement. I often end up posting photos of the same places or foods in my placement. So like for places, sometimes I'll post a photo of that area at daytime and sometimes at sunrise/sunset. I also see many people posting about events that would be being held right now as well, i.e. photos/videos from previous years etc. Here is my insta if you're interested. |
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6townrice
Straight outta Narita
Posts: 17
CIR Experience: 2nd year
Location: Niigata
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Post by 6townrice on Dec 15, 2020 15:25:14 GMT 9
Piggybacking a little on this thread. I have been doing SNS at my office for a while, but there haven't really been any clear rules about what can and cannot be posted from the English accounts I manage. I haven't run into any issues with making posts before, but I was thinking it might make organizing potential posts easier if I had a clear-cut list of what can/can't be posted on these pages. Do any other CIR influencers out there have a set of posting guidelines they follow when promoting their areas over SNS? I guess I can just work one out with my office too based on the posts I've made thus far, but if people have any suggestions for navigating the gray areas that supporting the tourism industry as a government employee involve... I would love to hear them! (also definitely going to start posting about local animals cause that sounds sick Aqua) |
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Post by marudate on Dec 15, 2020 22:00:49 GMT 9
Make your own content categories. We did historical photos of the town each week; unseen [town] with a picture taken at a time of day or place that isn't known. A series introducing people in town making efforts to attract foreign tourists in some way; profiles of businesses who accepted our help becoming more English-hulemdoly and then lots of reposts of other interesting tourism content about our town or region we found online or in the bigger regional SNS pages. As long as you have some kind of criteria for posting about a specific business you should be fine.
I wouldn't ask for rules- that's asking for trouble.
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