海外への情報発信戦略

Face of Leadership
So jozu at chopsticks

Behold, the honorable, great Lia-Leader!

Posts: 112
CIR Experience: 3rd year

海外への情報発信戦略 Apr 10, 2017 11:52:22 GMT 9

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Post by Face of Leadership on Apr 10, 2017 11:52:22 GMT 9

Hey guys so I recently helped with a video promoting Akagawara Roof Tiles that are made in Island Root Prefecture in an effort called the Iwami Red Tile Project. I would like your advice and help in promoting this video to media outlets! If you have any critiques, suggestions, please tell me!

Here are the links:

Japanese Short Version:
www.youtube.com/watch?v=xZQbvxrmxMA&t=67s

Japanese Long Version:
www.youtube.com/watch?v=gjIMIDPtJJ0

English Short Version:
www.youtube.com/watch?v=KOzc9FptNuU&t=24s

English Long Version:
www.youtube.com/watch?v=Ivb1Erw0SFI

I have emailed CNN, BBC, NYT, and some other places, but I am thinking of straight cold-calling since over two weeks have passed since I sent out those emails and there have been no replies.

Thank you!

Make America Grate Again!

King Quailbee Former CIRHP Admin ワイフ of Mikyan, Widow of Spiderbros, Quail not かわいい Posts: 4,738 CIR Experience: Former CIR Location: Mikan Land	海外への情報発信戦略 Apr 10, 2017 11:54:18 GMT 9 Caic and Face of Leadership like this Quote Select Post Deselect Post Link to Post Member Give Gift Back to Top Post by King Quailbee on Apr 10, 2017 11:54:18 GMT 9 Have you considered contacting some smaller media outlets? Or ones that are online-only media outlets?

Caic STARVANA Filthy Starhunter Posts: 13,057 CIR Experience: 2nd year Location: Island Root	海外への情報発信戦略 Apr 10, 2017 11:57:48 GMT 9 Face of Leadership likes this Quote Select Post Deselect Post Link to Post Member Give Gift Back to Top Post by Caic on Apr 10, 2017 11:57:48 GMT 9 Yeah I would say smaller places would be more receptive probably.

🎄🌰🌰Yoosting on an open 🔥🎄
Soseki is my homeboy

出'd 出島 for 福島's 福

Posts: 404

CIR Experience: ULTIMATE UNICORN (6th year)
Location: Fukushima

海外への情報発信戦略 Apr 10, 2017 13:08:41 GMT 9 Face of Leadership likes this

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Post by 🎄🌰🌰Yoosting on an open 🔥🎄 on Apr 10, 2017 13:08:41 GMT 9

Are there an sister city connections or organizations connected with Akagawara Roof Tiles in the countries you're targeting? They might have an existing PR network, if so they might connect you or pass on a press-release or something.

Caic STARVANA Filthy Starhunter Posts: 13,057 CIR Experience: 2nd year Location: Island Root	海外への情報発信戦略 Apr 10, 2017 13:17:49 GMT 9 Face of Leadership likes this Quote Select Post Deselect Post Link to Post Member Give Gift Back to Top Post by Caic on Apr 10, 2017 13:17:49 GMT 9 Specifically japan related or rooftile related (this is prob not a thing) websites/media companies are probably a better bet too ne.
	Last Edit: Apr 10, 2017 13:18:21 GMT 9 by Caic

Face of Leadership
So jozu at chopsticks

Behold, the honorable, great Lia-Leader!

Posts: 112
CIR Experience: 3rd year

海外への情報発信戦略 Apr 10, 2017 13:27:09 GMT 9

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Post by Face of Leadership on Apr 10, 2017 13:27:09 GMT 9

Interesting suggestions!

I will look up a list of smaller/online-only media outlets and see how I can contact them!
There are cities and towns in Island Root that have sister cities, etc., but I am not sure if they have any connection with akagawara.

I will also take a look at online websites related to Japan!

Make America Grate Again!

🎄🌰🌰Yoosting on an open 🔥🎄
Soseki is my homeboy

出'd 出島 for 福島's 福

Posts: 404

CIR Experience: ULTIMATE UNICORN (6th year)
Location: Fukushima

海外への情報発信戦略 Apr 10, 2017 16:46:50 GMT 9 King Quailbee likes this

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Post by 🎄🌰🌰Yoosting on an open 🔥🎄 on Apr 10, 2017 16:46:50 GMT 9

Timing might also be something to think about. It's always easier for journalists to sell something to their editors if there's something that ties that certain issue to something relevant and contemporary. So suppose there's an fair on Japanese crafts, or a Japanese cultural event somewhere it might be easier to get someone interested around that time.

Post by Face of Leadership on Apr 10, 2017 11:52:22 GMT 9

Post by King Quailbee on Apr 10, 2017 11:54:18 GMT 9

Post by Caic on Apr 10, 2017 11:57:48 GMT 9

Post by 🎄🌰🌰Yoosting on an open 🔥🎄 on Apr 10, 2017 13:08:41 GMT 9

Post by Caic on Apr 10, 2017 13:17:49 GMT 9

Post by Face of Leadership on Apr 10, 2017 13:27:09 GMT 9

Post by 🎄🌰🌰Yoosting on an open 🔥🎄 on Apr 10, 2017 16:46:50 GMT 9

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